Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Sugar Smack: What Kids Crave


I know it's a damning of the food industry and how it preys on kids, but I'm so tired these days I'm pretty sure I'd eat this at breakfast. (Sugar Smack by Ron English)

Previously on Popped Culture...
And God Created Sugar
The Breakfast Cereal Club
Cereal Monsters 

Always Bet On Plaque


Marketing always makes more sense when somebody explains it to me. Though I have to question the wisdom of attaching blades to toothbrush heads. (CoBranding via Lunchbreath)

Previously on Popped Culture...
Logorama
Buh Buh Buh Buh Buh Buh, Power!
Why Starbucks Won't Be Contacting Douglas Coupland Anymore...

Dropping Paper Towel Science


The Paper Towel Gang

Almost as strong as a Canadian Mountie. The Paper Towel Gang make it Bounty rain. Andy Samberg and autotune, you have a lot to answer for.

Previously on Popped Culture...
Logorama
Viral Marketing
Badda Bing Badda Brand

Viral Marketing




This is really the kind of word of mouth advertising you could do without, but I suppose even horrible diseases need good branding. Accordingly, it appears I would enjoy Aids, but that just seems wrong. From designer Steven Lefcourt at TeeFury, so get it before its gone.

Previously on Popped Culture...
Why Starbucks Won't Be Contacting Douglas Coupland Anymore...
Badda Bing Badda Brand
Raise A Little Hell!

Why Starbucks Won't Be Contacting Douglas Coupland Anymore...


Rainy day crafts with Douglas Coupland. "I know a lot of morning people and I know a lot of night people, but I have yet to meet a late afternoon person" (Link via @DougCoupland)

Previously on Popped Culture...
CBC in a Coma
Generation XBox
I'm Lovin' It

Star Trek: Smells Like Certain Death

Or failure. It also smells like failure. That would be "Red Shirt," the new Star Trek cologne from Genki. Yup, a scent based on the low-level ensigns that invariably died every time the crew of the U.S.S. Enterprise beamed down to a planet.

The tagline, reports Trek Movie, is "Because Tomorrow May Never Come," which leads me to think this might be a joke. It is described as a cologne for those with a "devotion to living each day as it could be your last" and smells like green mandarin, bergamot, and lavender, with notes of leather and grey musk. Of course the kind of person who would have no such devotion, nor would they be likely actually wear cologne. I know, I've been to a to a Star Trek convention. (It was for work, honest.)

You can also boldly go with "Tiberius" or replicate a Vulcan mating ritual with "Ponn Farr." Like anyone wearing this stuff is going to be having sex.

(Link via Information Nation and Geekologie)

Cooking MC's Like A Pound Of Bacon


"I'm sorry for the hair-dos, baggy pants, the scandals, the lies, the gangs and I'm sorry about the music. I was young, manipulated and I was a puppet."

Twenty years after the fact, Vanilla Ice is apologizing for Ice Ice Baby. Why? Is it because he feels like he was a fraud? A terrible singer? Nope, because now he's old and a paid puppet for Virgin Mobile's Right Music Wrongs viral campaign.

From their "manifesto": In a world awash with the insincerity of reality pop stars and pre-fabricated, formulaic, celebrity seeking, silicone enhanced lip sync-ers, something has gone desperately and dangerously wrong with music.

Awash with insincerity? That's just a little on the nose.

Aqua Teen Hunger Force is The Bomb

When the Aqua Teen Hunger Force movie was announced last month, some (me) wondered how they would turn a 11-minute cartoon into a feature length film. Most, if they noticed at all, wondered what the hell a Meatwad was. But when the bomb squad was called this week to detonate a Lite-Brite version of one of the characters, the show hit the big time.

On Wednesday a number of blinking, electronic signs were discovered in Boston on bridges and other locations leading to the closing of a highway and the dispatching of the afore-mentioned bomb squad. Turns out the potential bombs were just battery-powered led lights attached to circuit board versions of the Aqua Teen characters Ignignokt and Err giving passerbys the finger.

Two men were arrested and the Cartoon Network owned up to the guerrilla marketing campaign. "We apologize to the citizens of Boston that part of a marketing campaign was mistaken for a public danger," read a company statement, which added they understood "the gravity of the situation" and "deeply regret the hardships experienced as a result of the incident."

Do they really? Similar devices had been up for a couple of weeks in New York, Los Angeles, Chicago, Atlanta, Seattle, Portland, Austin, San Francisco, and Philadelphia before a paranoid Bostonian said the word “bomb,” blowing up a small awareness campaign into an international story. Thousands of stories and newscasts followed, all talking about a previously obscure cartoon about a group of life-sized fast-food mascots, Frylock, Master Shake and Meatwad and their upcoming movie. Marketing failure? This is pop culture gold!

Below, the guerrilla marketers in action:

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